My Key to Success – Quit Making Resolutions and Do it!

My birthday used to be my favorite day of the year and then I turned 41. Now my favorite day is January 1. I love cracking open a new calendar. I rub my hands together in glee and get to work. Just like everyone else, I wrote a post listing my goals for 2013 and it was part of the Pet Blogging Challenge. Now I’m over it, because they mean absolutely nothing unless I get it done.

My 2013 Goals For Success

On December 23, 2013, the following will be checked off my bucket list

  • Triple my website traffic
  • Increase my newsletter subscriber count
  • Start earning $5,000 a month
  • Speak at 2 blogging conferences
  • Meet Ellen DeGeneres and/or Oprah

That last one might have to carry over to 2014, but when I was coming up with my list, my thought was Go Big or Go Home.

Goal Setting Tip: There are always going to be people ready to tell you that your goals are impossible; ignore them. What they’re really sharing is that these are impossible for them.

Getting Started

My next step is always homework. I read a few eBooks and joined several Google Plus Communities (my current favorite connection spot). Within a week of setting my goals, I was taking steps to make it happen. A Facebook friend is trying to track someone down who knows someone who works for Ellen or Oprah (social media rocks!).

Google Plus Tip: Look for Communities that have an equal amount of sharing (blog posts) and discussion. The blog posts act as a resource, while the connections allow you to get clarification and new ideas.

Measuring Success

Everyone measures success differently. During the Pet Blogger Challenge, it was interesting to see how many people measured it by the number of comments they received and how few people worried about their analytics.  Is this wise? It depends.

For my website, Keep the Tail Wagging, YES! I’m going to need to monitor my analytics if I want to reach 111,000 unique visitors by 12/23/2013, but to keep a visitor on my site, I need to produce compelling content that inspires them to write a comment, sign up for my RSS feed and newsletter, and click around a bit to see what else I got going on.
I’m also keeping an eye on the Facebook Insights on the Keep the Tail Wagging page. Facebook is my direct link to thousands of dog lovers and it’s important to my numbers to make them my priority, because they contribute to my traffic.

Facebook Tip: On Facebook, people love images, so add an image to each of your posts. Keep your posts short and sweet (think Twitter) and ask questions that only require one word answers, making it easier for more people to respond quickly. The more comments/likes/shares you have ñ which images attract ñ the more important you’ll look to the Facebook Bot.

Stay on Track for success

It’s not always easy to stay on track. I also set the goal to do one YouTube video a week (I’m 2 weeks behind) and cook one recipe for our dogs each Sunday (hasn’t happened). I get distracted easily by shiny objects and manage to stay focused when my goals are related and by celebrating each accomplishment.

  • I’ve been featured in Women’s Day Magazine (February issue, Page 152)
  • I created a guest blogging challenge for myself (30 articles in 30 days)
  • Staples gave me an awesome new webcam to help me get back on track with my YouTube videos

Here are a few Do’s and Dont’s to help you stay on track.

  • Do revel in each accomplishment.
  • Don’t compare yourself to other blogs.
  • Do gain inspiration from other blogs.
  • Don’t beat yourself up if you’re not completing directly with Darren Rowse in 6 months.
  • Do check out for some great articles.
  • Don’t be discouraged if something doesn’t work for your blog.
  • Do learn from each thing you try so that you do know what works and why.

Mostly, have fun. There’s no point to doing any of this if we’re not having a good time.

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