Adsense Policy Warning Notices

Back in the old days of Adsense, if you violated any rules, you got an email that said something to the effect of “After reviewing your account we have determined that your account poses a risk of invalid activity.. Yada, yada, yada, you’re banned”.

But these days the Adsense team seems to be taking a kinder, gentler route with some violations.  Maybe because of the results of the survey they send to publishers, of which one of the questions is “how trustworthy is Adsense” and other questions that I’m guessing got very low scores. Or, maybe it’s from the lawsuits. No matter the reason, it seems that the Adsense team is kicking off 2016 (or maybe they’ve been doing it longer) with warnings for some policy violations.

In the last month, I’ve received warnings for two of my websites.  I got the notices via email and as a pop-up notice (impossible to miss) in my Adsense dashboard.  The reads (in part) like this:

Hello,

This is a warning message to alert you that there is action required to bring your AdSense account into compliance with our AdSense program policies. We’ve provided additional details below, along with the actions to be taken on your part.

You do not need to contact us if you make changes. Please be aware that if additional violations are accrued, ad serving may be disabled to the website listed above. You should immediately take time to review your pages with Google ads to ensure that they comply with our policies.

The email explained the violations, generic ways to resolve them, steps I needed to take, and reminded me it’s my responsibility to check my site, etc.  Overall a fairly friendly warning.

Upon logging into my Adsense Dashboard, there was a big red notice alerting me to the issue as well. Clicking the notice took me to the Policy Violations section which gave more information about the problem and has a button next to it allowing me to “mark as resolved”.  Once marked as resolved, it stays listed as a “Previous non-compliance” issue – meaning there is a record of all violations.  Adsense violation warning in the dashboard marked as resolved

In my case the violations were basically “too many ads above the fold” or using large ad units above the fold on a mobile theme and were (kinda) easily fixed.  A quick Google search shows a huge amount of other bloggers and webmasters have also received this same type of warning in the last 6 months or so, so it looks like the Adsense team is cracking down on this type of violations but are also giving publishers fair-warning to resolve the issue.

I expect that publishers will start to see more of these kinder, gentler warnings from the Adsense team for more types of violations in the near future.

Why You Need To Stop Caring About Author Rank

Google Authorship, Author Rank, and Agent Rank – all very hot topics recently amongst bloggers and webmasters. As Google ratchets up it’s fight against spammers and low quality websites, Authorship, Agent Rank, and “Author Rank” will probably come more into play in the future, so if you haven’t already done so you should setup Authorship in your blog or website now. If you need help or more information getting started in Authorship, check out the Google Plus Authorship Community where you can get answers to just about any question related to setting up Authorship.

After you setup Authorship, stop worrying and forget about it completely

Author Rank in Google Search Results
For only $39.95 you can haz Author Rank – order now!

Many bloggers and webmasters have become obsessed with what has been twisted into the term “Author Rank”, while others are simply jumping on the bandwagon to capitalize on the trend to make a quick buck from all of the webmasters scrambling to do everything they can to rank higher in Google search results. Out of this frenzy, Agent Rank or “Author Rank” have seemed to become the highest priority for some, but I’m telling you not to get caught up in this whole shit-storm, and here’s why:

  • Agent Rank or Author Rank is [currently] not actively influencing Google search results
  • Agent Rank or Author Rank may never even become a reality
  • IF Author Rank were to become a signal for search ranking and started influencing search results tomorrow, it will likely be only one of hundreds of other factors in determining search result ranking.
  • All the Author Rank in the world isn’t going to un-do your your low-quality links, make your copied content original or re-write all of your crappy web-pages
  • Author Rank or Agent Rank will likely count more against spammers and “low quality” content purveyors than it will in favor of you – or any other blogger or webmaster

What to do when you stop fussing over Author Rank

  • As I mentioned above, you should configure Authorship in your blog or where it makes sense, on your website
  • Focus all of that energy that you were wasting fussing over Author Rank on creating great content for your blog or website
  • Use all of that time that you were wasting researching every tiny detail of the Agent Rank patent, reading tea-leaves over Eric Schmidt quotes or arguing about Author Rank in online communities on making your blog or website valuable to your visitors and make them want to share it with their friends and come back for more.

If you do these simple things, and do all the right stuff that you know you should already be doing, the rest will follow.